by Dane Disimino | Apr 16, 2024 | Industry Dynamics, Video
OverviewThis is the inaugural episode of the Cyber PMM YouTube channel. In this enlightening interview, seasoned cyber industry expert Jon Oltsik delves into his extensive career with host Dane Disimino, sharing his valuable insights and experiences. He discusses the...
by Dane Disimino | Mar 11, 2024 | Industry Dynamics
Cyber markets can be treacherous and unforgiving so I thought I’d share a “survival guide” of sorts to help fellow PMMs navigate complex situations. My vantage point comes from the experience of navigating various product markets across the Security Operations Hype...
by Dane Disimino | Mar 5, 2024 | Industry Dynamics
Introduction My goal with this post isn’t to analyze every vendor in the market – I would need a lot more time to achieve that! The goal is to provide a high level view of vendor realities to try and make some sense of it all. Entering a cyber vendor is a fun...
by Dane Disimino | Feb 17, 2024 | Industry Dynamics
Introduction Now that we’ve gone through an overview of the industry, Cyber PMMs need to understand the markets and buyers within the industry. Who/what are they? What are the key spending drivers? These questions and more are important to consider because at the end...
by Dane Disimino | Feb 10, 2024 | Industry Dynamics
Working in cyber and staying sane requires a healthy sense of accepting our inability to control or understand all the moving parts. This industry is a complex and dynamic field that presents both challenges and opportunities. To navigate this landscape effectively as...
by Dane Disimino | Dec 1, 2023 | Industry Dynamics
This week marked my 2nd time attending AWS re:Invent. The last time was in 2017. Below is an update on what I learned with a 2 minute fast paced (5x) tour that I captured with my GoPro on my way to booth duty. My introverted head is still spinning, and I’m crashing...