by Dane Disimino | Apr 29, 2024 | Core Functions, Events, Industry Dynamics
During my Force Management training years ago, I remember listening to Brian Walsh on stage say that all people in sales need to be ready to “call an audible”. This means that wherever the audience or customer wants to pivot to the direction that you need to be ready...
by Dane Disimino | Apr 22, 2024 | Core Functions, Events, Industry Dynamics
Introduction The RSA Conference (RSAC) is the cybersecurity industry’s premier event. This is a usually must-attend if you’re a vendor in this business which means it’s time to step up your game if you’re a Cyber PMM. This Survival Guide series will take you...